Kracie ICHIKAMI

Do you know that everybody has average of 100,000 hair strands?

And do you know that 80% of our hair contains protein?

Hair contains protein which comes from amino acid. Hair damage is caused by coloring, curling, and heating by using hair dryer which leads to the exfoliation of hair coat. I bet most of us have experience with flaky and split ends, that's the outer result from lack of protein in hair.

Even if you haven't done any chemical process to your hair, chance to get hair damage is still high. Here are some of factors contributing to hair damage:

Our Daily Activities:

1. Heat from Hair Dryer
2. Friction from Rubbing Your Hair when Washing
3. Friction from Combing Your Hair
4. Friction from Sleeping

Environment:

1. Use of air-conditioner
2. UV rays
3. Climate change

So, it's essential for us to take care of our hair with hair care which can nourish our hair with protein. And I am currently using ICHIKAMI hair series from Kracie.

Japan Beauty Week

Hello everyone~

On 23-26 of January 2014, I participated in an event called Japan Beauty Week (JBW). It was held in Atrium Plaza Senayan for four consecutive days. JBW is an event sponsored by Japan Ministry of Economy, Trade, and Industry (METI) which has 6 exhibitors; Astalift, Hada Labo, Kanebo, Kracie, Menard, and Panasonic Beauty. The aim of JBW is to increase Indonesians awareness towards Japanese cosmetics.

Kawaii Beauty Japan, B Blog, Olive des Olive, and Million Carats booth