Saturday, June 28, 2014

Benefit They're Real Push Up Liner is REALLY here!!!


Introducing the FIRST EVER… lash-hugging gel liner in a pen! It solves one of the biggest beauty dilemmas of all time—lining your eyes! They’re real! push-up liner makes it beyond easy to hug the lashline so anyone can draw a perfect line. The closer the line, the bigger the eye!


3 reasons it’s a Real beauty breakthrough

1. The waterproof matte black gel formula doesn’t smudge, budge or dry out.
2. It’s a gel liner in a pen!
3. The innovative AccuFlex™ tip makes it BEYOND EASY to get close to your lashline!

And luckily, I was invited to the launching of this ah-mazing product by Benefit Cosmetics Indonesia on Friday 20th June in Plaza Indonesia along with other 9 beauty bloggers.

The concept was real fun; there were these two hot cops ready to guard all of the guests! So here's my mugshot at that time!
hottest mugshot of mine!

credit: www.hellosasyachi.com

After taking pictures with the cops, then I was seated with Feegy, lalala, 80% of the time spent there were all gossiping~

On the table, there are brow lookbook and some media kit for understanding Benefit Cosmetics products further, especially eyebrow and eyes part.




Then the event begins with the opening from MC, followed by a few words from Benefit Cosmetics Indonesia's Brand Manager; Daisy Utami.


Benefit Cosmetics Indonesia's Brand Manager; Daisy Utami

After some brief explanation, she invited Benefit Cosmetics Indonesia's MUA to do a demonstration of how to use the Benefit They're Real Push Up Liner properly.



After the make up demo, there were 3 game sessions. I joined the first one; it was a challenge to create perfect eyeliner by using Benefit They're Real Push Up Liner. 

credit: www.museswonderland.com
credit: www.hellosasyachi.com
Based on that challenge, my first impressions of this eyeliner are:
  • It's a pen liner with the finishing result of gel liner
  • The color is pure jet black
  • Can't be used for graphic liner, but perfect for creating dramatic liner like cat eye

And here's the goodie bag from the event.




Wait for my review later!

Which one I should review first?


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